Email Marketing - A comprehensive note

Detailed information on Email Marketing. 
The points covered -
1.) aim and objective of email marketing
2.) 5 signs its time for a ESP
3.) 3 requirement of email marketier
4.) 14 email metric, 6 tips for evaluating email vendors
5.)  5 ways to improve email engagement
6.) 4 reasons on email marketing is better than social media marketing for B2B.

http://www.slideshare.net/TwinkleSebastian/email-marketing-a-comprehesive-note

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